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Two-day riverfront music festival
EventExample

Riverbend Fest 2026

Tomas ReyesLouisville, KYTwo-day riverfront music festival

Two days, thirty acts, eight and a half thousand people, and a main-stage banner nobody has bought yet.

8.5K
Expected attendance ✓
30
Shows this year
12M
Reach
26K
Instagram followers

Some figures below have evidence reviewed by plastr. The rest are owner-reported.

Sponsorships from $1,8005 spots open

This is an example. plastr built it to show what this kind of sponsorship looks like. The sponsors, prices and progress are illustrative, and checkout is off. See live listings

Choose your spot

Each outlined area is a separate sponsorship. Tap one to see what it costs.

Two-day riverfront music festival — Main stage

Ways to sponsor

Every one says where it goes, how often it is seen and how long it lasts.

Main-stage banner

$9,000

Behind every act for two days, and in the background of every photo posted from the field.

  • Appears 2 days · 8,500 expected · 30 acts on 2 stages · ~12M combined artist following.
  • 120 days.
  • The banner behind every set, both days
  • In front of 8,500 people over the weekend
  • Named from the stage between sets
  • Photo pack from both days
Sponsor for $9,000

Stage-right panel

$3,200

The scaffold tower stage right. In every wide shot and every photo taken from the sound desk.

  • Appears 2 days · 8,500 expected · 30 acts on 2 stages · ~12M combined artist following.
  • 120 days.
  • Panel on the tower for both days
  • In the wide shots the house photographer files
  • Named on the site and the poster
Sponsored by Halcyon Audio
$13,800
in sponsorships sold
5
sponsors
5 still open120 days terms

Sponsor a post instead

Content, not a physical spot
Biggest

Presenting sponsor

1 available
$20,000
120 days

The festival is presented by you.

What you get
  • “Presented by” on the poster, the site and every announcement
  • Named from the main stage between every set
  • Main-stage banner across both days
  • Twenty guest passes and a table in the VIP lounge
  • First refusal on 2027
Sponsor for $20,000

Event presence · you will get proof it happened

VIP lounge

1 available
$6,500
120 days

The VIP lounge is yours for the weekend.

What you get
  • Named on the lounge and on every VIP pass
  • Your setup inside the lounge both days
  • Named in the VIP email to 900 ticket holders
Sponsor for $6,500

Event presence · you will get proof it happened

Wristband sponsor

Taken
$4,500
120 days

Your logo on the thing 8,500 people wear all weekend and most of the week after.

What you get
  • Logo on all 9,000 wristbands
  • Named at every gate
  • Named in the doors-open post

Event presence · you will get proof it happened

Water-station sponsor

2 available
$2,500
120 days

One of the three free water stations, named after you.

What you get
  • Signage on the station both days
  • On the site map everyone opens
  • Named in the heat-plan post
Sponsor for $2,500

Event presence · you will get proof it happened

Social content package

2 available
$1,800
120 days

Your brand in the run-up and the recap, on our channels.

What you get
  • Two announcement posts before the weekend
  • One Reel from the field
  • Named in the recap post
  • Photos delivered for your own channels
Sponsor for $1,800

Content post · you will get proof it happened

Why it's worth sponsoring

A sponsor on the two-day riverfront music festival sits in front of 12M reach, mostly 18–35.

Who sees it

Who sees it — 18–35 · Louisville

2 days · 8,500 expected · 30 acts on 2 stages · ~12M combined artist following Music people 18–35, Louisville and a four-hour drive around it. Drinks, apparel, audio, local services.

Expected event attendance
8.5K✓ Evidence reviewed by plastr
Shows per year
30Owner-reported
Another social number
12MOwner-reported
Instagram followers
26KOwner-reported
Age range
18–35Owner-reported
Top cities
Louisville, Lexington, Cincinnati, NashvilleOwner-reported
Website · example.comInstagram · @riverbendfest

Why I'm doing this

Riverbend is a two-day festival on the Louisville riverfront. We ran the first one in 2024 for four hundred people on a borrowed PA. Last year we sold 6,200 tickets. This year the bill is thirty acts across two stages and we are budgeting the site for 8,500 over the weekend. We are not an agency and there is no deck. Everything we have to sell is on this page with a price next to it. The main-stage banner is the one people ask about: it is behind every act for two days and it is in the background of every photo posted from the field. The wristband is the one people forget. Eight and a half thousand people put it on Friday afternoon and half of them are still wearing it on Wednesday. The acts on the bill have around twelve million followers between them and every one of them posts the poster. Sponsors are on the poster, on the site, and named from the stage between sets. The banner and the wristbands have to be printed and paid for six weeks before the gates open, which is why those two ask for a production advance and nothing else does.

Already on board

Illustrative — this is an example
Two Rivers
Two Rivers
Wristband sponsor
Kestrel Tools
Kestrel Tools
Social content package
Halcyon Audio
Halcyon Audio
Stage-right panel
Ridgeline Coffee
Ridgeline Coffee
Water-station sponsor

Tomas Reyes

@riverbendfest · Louisville, KY

Every listing on plastr is read by a person before it goes live, and every sponsor logo is reviewed before it goes on anything.

Everything Tomas has listed →
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Post on XStory card
Main-stage banner
$9,000
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