Riverbend Fest 2026

Two days, thirty acts, eight and a half thousand people, and a main-stage banner nobody has bought yet.

Tomas ReyesLouisville, KYTwo-day riverfront music festival

8,500 people over two days · owner-reported

8.5K

Expected attendance ✓

Shows this year

12M

Reach

26K

Instagram followers

Some figures below have evidence reviewed by Plastr. The rest are owner-reported.

Sponsorships from $1,8005 spots open

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Two-day riverfront music festival: Main stage

1. Main-stage banner $9,000

Behind every act for two days, and in the background of every photo posted from the field.

120 days · Available

Ways to sponsor

Every one says where it goes, how often it is seen and how long it lasts.

Main-stage banner

$9,000

Behind every act for two days, and in the background of every photo posted from the field.

Appears 2 days · 8,500 expected · 30 acts on 2 stages · ~12M combined artist following.
120 days.

The banner behind every set, both days
In front of 8,500 people over the weekend
Named from the stage between sets
Photo pack from both days

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Stage-right panel

$3,200

The scaffold tower stage right. In every wide shot and every photo taken from the sound desk.

Appears 2 days · 8,500 expected · 30 acts on 2 stages · ~12M combined artist following.
120 days.

Panel on the tower for both days
In the wide shots the house photographer files
Named on the site and the poster

Sponsor a post instead

Content, not a physical spot

Biggest

Presenting sponsor

1 available

$20,000

120 days

The festival is presented by you.

What you get

“Presented by” on the poster, the site and every announcement
Named from the main stage between every set
Main-stage banner across both days
Twenty guest passes and a table in the VIP lounge
First refusal on 2027

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Event presence · you will get proof it happened

VIP lounge

1 available

$6,500

120 days

The VIP lounge is yours for the weekend.

What you get

Named on the lounge and on every VIP pass
Your setup inside the lounge both days
Named in the VIP email to 900 ticket holders

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Event presence · you will get proof it happened

Wristband sponsor

Taken

$4,500

120 days

Your logo on the thing 8,500 people wear all weekend and most of the week after.

What you get

Logo on all 9,000 wristbands
Named at every gate
Named in the doors-open post

Event presence · you will get proof it happened

Water-station sponsor

2 available

$2,500

120 days

One of the three free water stations, named after you.

What you get

Signage on the station both days
On the site map everyone opens
Named in the heat-plan post

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Event presence · you will get proof it happened

Social content package

2 available

$1,800

120 days

Your brand in the run-up and the recap, on our channels.

What you get

Two announcement posts before the weekend
One Reel from the field
Named in the recap post
Photos delivered for your own channels

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Content post · you will get proof it happened

Music

Why it's worth sponsoring

A sponsor on the two-day riverfront music festival sits in front of 12M reach, mostly 18–35.

Who sees it

Who sees it: 18–35 · Louisville

2 days · 8,500 expected · 30 acts on 2 stages · ~12M combined artist following Music people 18–35, Louisville and a four-hour drive around it. Drinks, apparel, audio, local services.

Expected event attendance: 8.5K✓ Evidence reviewed by Plastr
Shows per year: 30Owner-reported
Another social number: 12MOwner-reported
Instagram followers: 26KOwner-reported
Age range: 18–35Owner-reported
Top cities: Louisville, Lexington, Cincinnati, NashvilleOwner-reported

Website · example.comInstagram · @riverbendfest

Why I'm doing this

Riverbend is a two-day festival on the Louisville riverfront. We ran the first one in 2024 for four hundred people on a borrowed PA. Last year we sold 6,200 tickets. This year the bill is thirty acts across two stages and we are budgeting the site for 8,500 over the weekend. We are not an agency and there is no deck. Everything we have to sell is on this page with a price next to it. The main-stage banner is the one people ask about: it is behind every act for two days and it is in the background of every photo posted from the field. The wristband is the one people forget. Eight and a half thousand people put it on Friday afternoon and half of them are still wearing it on Wednesday. The acts on the bill have around twelve million followers between them and every one of them posts the poster. Sponsors are on the poster, on the site, and named from the stage between sets. The banner and the wristbands have to be printed and paid for six weeks before the gates open, which is why those two ask for a production advance and nothing else does.

Already on board

An example, not a live listing

Two Rivers

Wristband sponsor

Kestrel Tools

Social content package

Halcyon Audio

Stage-right panel

Ridgeline Coffee

Water-station sponsor

Tomas Reyes

@riverbendfest · Louisville, KY

Listings publish instantly and are reviewed by a person after they go live; every sponsor logo is accepted by the creator before anything is produced with it.

Everything Tomas has listed →